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Defending the Worth of Non-Technical Founders — Why Dreamers can Conceive the Future

Non-technical founders are stigmatised everywhere.

From Silicon Valley to London

This is true at Venture capital firms and incubators. It’s made technology an exclusive club which is incredibly hard to infiltrate.

Do we really want the potential for innovation to be contingent on whether the founding idea was conceived by a techy or not?

There are no new ideas

The true voyage of discovery is not in seeing new landscapes but in having new eyes.

But having new eyes is no longer enough; if you don’t have the skills to implement the ideas you imagine you’re discarded and branded worthless.

But that is ignorant of the reality of evolution of several huge companies.

Without it, nothing can germinate and flourish

Take twitter for example

The genesis of the idea was of course Jack’s but the product was significantly influenced and designed by Biz, who would be considered non-technical.

The development would in many ways be characterised as being non-technically led. By this I mean that a lot of the product ideas were led by non-technical people, be that Biz or the early adopters (looking at you #hashtag, which was a user developed feature.)

And it goes further

It’s far easier for a technical founder to get funding for a terrible product idea than it is for a non-technical founder to get funding for a great idea.

The generally held belief is that the former is true but in reality the latter is.

The contrarian truth is that Non-technical founders have a far higher chance of building a great team and leading it to success than a technical founder has of salvaging a project destined to fail from the start. We have been conned into believing the existence of the pivot, like it is a purposeful decision conceived at inception instead of the post-rationalisation of serendipitous chance it is.

In reality having a ‘Plan B’ Sets You Up for Failure. If you are already conceptualising any possibility outcome except success you’re not fully committed to the current idea.

The argument though is coloured by the successes of VC-backed companies who have featured technical founders

When something is forced down our throat by the media it’s hard not to believe the hype.

Everybody loves a story until is becomes a fallascious conventionally held belief.

Look at Steve Jobs

That’s what worries me about the stigma

By thinking we know better?

Has the next Steve Jobs’ been brushed under the carpet and forgotten about because they don’t have the requisite coding skills?

To flourish and grow we must become more inclusive, that is true in tech and society as a whole

Revolutions can start from anywhere.

And the non-technical founder can provide new eyes, but only if they are first viewed as equals.

Written by

CEO / Founder / Coach @FirstbaseHQ Empowering people to work in their lives not live at work ✌️✌

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