One subscription payment
A guaranteed bedroom anywhere in the world
That’s not just guaranteed, It’s an inevitable development coming far quicker than we realize. It’s a shock that it’s not already here.
WeWork has been massive but imagine AirBnb x WeWork
WeLive and WeStay will be even bigger
Work is one thing, but we spend more time at home. What’s the bigger market?
Remote working is the most exciting employment revolution companies are still trying to resist. Spoiler: they won’t have a choice. This is a switch which will be driven by world-class talent not wanting to live in big cities and travel hours to work every day. It will occur once they realize the power and influence they control and can wield to improve their quality of life.
That means we can go anywhere, live where we want and continue our job as if we are sat in a cubicle in the country we’re handcuffed to now. This is the end of borders and ties. To achieve it we need an end of friction of moving between borders and of the requirement of payment for hotels. We want to move fluently between countries and cities. We need somewhere to stay when we get there. That is the future. An end to borders, a refusal to participate in a world that expects our attendance in any one place. Technology already lets us be anywhere we want. This lets us live anywhere while doing that.
Owning property is old fashioned — a relic of the past that must die
Young people no longer want mortgage payments or a fixed location. They want the things that they need to increase the quality of their life. That’s a gym, tech equipment, Netflix and space to relax. Everything else is waste.
At the same time, we are afflicted by paralyzing loneliness. At no time in history have we been so disconnected from one another. Community has died as an option for someone to rely on. Family stands as the last pillar which is there until it’s not. The answer comes from going back to the future. Communal living modernized, utilizing future technology to create more human connections. Peer-to-peer systems which deliver the future today.
People need community. Group living areas where socializing is intrinsic to the lifestyle. A space which you can retreat to in private and large public space which you can frequent. Both can be an option simultaneously at the same time if we create the right scenarios in which they can occur.
In addition to being flexible the properties can adapt to the different life stages that we all progress through. Single, together, kids, growing older. It’s easy to see this as an ‘old peoples home’ for young people, but potentially it could be far more. A lifestyle which evolves with us and ensures we never become isolated no matter the stage of the life we are at.
The power of weWork isn’t in housing a million businesses under one roof, it’s in the effect of doing so and the multiplication it achieves. The network effect and cost savings it brings. More people per SqFt but a higher quality of living and working they could have elsewhere. The spark of creativity which fuels the next, the conversation born of serendipity that leads to an explosion of discovery. The ability to have everything you need while only paying for a tiny fraction of it. It’s economical and what we need when we want it.
Environmentally it is exponentially better as well.
That creates incredibly exciting opportunities.
Imagining having a bedroom anywhere in the world and you can just uproot and go there for 3 months
That is a very cool proposition — it’s possible
New York for a month, followed by Delhi for two. Australia for two weeks then onto Dubai for six. One payment and all your amenities in one place anywhere in the world. That’s the revolution I foresee.