Our Pivot from FinTech to Creating the Missing Half of Remote Work

We intended to be a globally remote distributed team from day one, so you’d have thought that we’d have all the advantages when we hired the first member of our team. No legacy systems existed to slow us down or get in our way so it should have been a simple process. Our CTO was joining us a month from now, we have 4 weeks to get everything in order. Loads of time, right?

Wrong. The start date arrived but none of the material or equipment did. What followed was an exercise in high cost — he had to go to a store and expense the equipment he needed — and wasted time, picking it up then building it all at home. We got through it but it cost us more money than we could afford to spend as a startup and time that would have been far better directed at developing the FinTech platform we were focussed on creating.

We were in the process of raising seed investment to accelerate the platform and couldn’t believe nothing existed to make it easy to get everything any worker needs to work from home as safely, comfortably and productively as a other workers do from the office. This didn’t feel right. Our responsibilities to our team meant that we felt an obligation to help them do their best work no matter where they were in the world.