The Missing Half of the Future of Work

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A decade from now there will be two clearly defined modes of work: people who choose to live in cities — having their cost of living subsidized by their employers — working from co-working spaces or those who choose full control of their lives and remote working becomes a gateway to a different world.

Right now, there is a huge focus on what we call the sexy parts of remote working — documentation, collaboration, communication (DCC) — with almost nothing being done to enable the most boring, dusty and critical parts of the transition. That is about to change and there are several obvious reasons why it is needed for decentralized globally remote teams to emerge.

WeWork’s recent S-1 estimates that there are 255m globally, they are defined by their ability to work anywhere, on the assumption that there is a suitable internet connection that lets them access the required software, storage, and online infrastructure. By that definition, there are 255m people globally who could work from whatever location they choose. This is the total addressable market. The proportion of those people who want to work remotely is far harder to estimate, but studies have shown that 99% of people would like to do so ‘at some point during their careers’.

For us, it’s about facilitating that shift — the opposite of WeWork in many respects — by enabling companies to make any job remote at the touch of a button. Redistributing workspace to workers homes reduces office overhead by 80% so the economic incentive for companies is huge, they can guarantee their remote teams are using suitable equipment and they won’t be held liable for injuries, and we can begin to reduce the 800m metric tons of Co2 emitted by commuters in the EU + US.

We facilitate the shift to the latter by enabling companies to make any job remote at the touch of a button. Rather than winning market share of the 20m remote workers in the EU + US today, we expand into the 255m desk jobs WeWork is competing for globally.

Today, Firstbase provides remote teams with all the tools they need to be as safe, comfortable and productive at home as they could be in an office. We handle delivery, collection, maintenance, upgrades and repairs, app provisioning and setup, at zero hassle to the company, paid for in a single monthly subscription for each employee. Tomorrow, we abstract away all complexity in making any job remote, including cross border payments, compliance, and security. On the worker side, we will handle slow onboarding for remote operating best practices, help them claim back tax on energy and internet expenses and cultivate hyper-local remote social networks to connect workers with community.

Remote working is the future because it is what workers want. There were 7m remote workers in the EU + USA in 2005. That number has grown to 20m today and will explode to 33m in 2025.

Firstbase exists to give every worker that choice.

Letting companies provide everything they need at the touch of a button

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Written by

CEO / Founder / Coach @FirstbaseHQ Empowering people to work in their lives not live at work ✌️✌

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