What is the most valuable thing you own?
- A Car?
- A home?
- Your phone?
Millennials as a group are either refusing to purchase the first two, while their mobile device is the most important thing in their lives.
Whether it is due to the fact they can’t afford to buy a car or home or because they don’t want to be tied to the commitment of payments both bring, I lean towards the second, it is undeniable that a smartphone has become the central hub of almost every person in the world’s lives. It is the first thing we reach for when we wake, the last thing we touch before we fall asleep and is the gateway to our lives and biggest secrets.
The implications of this increase every day as the volume of data we create skyrockets. What this data is, that everyone knows but few people appreciate, are personal digital assets.
The switch that’s occurred has been subtle but huge.
Prior generations main assets were physical.
The futures will be digital.
We Don’t own or control them
The infrastructure to do so does not exist
Your digital assets exist in silo’s owned by attention economy conglomerates. If you own a home or live in a flat, your usage and tariff information is owned by your provider. Your bank is the overlord of your banking transaction history, our insurance providers know everything there is to know about the physical assets in our lives. Our email provider is the focal point of our virtual identity — tying to the accounts that we maintain online.
Each of them owns our personal data, not us.
Each of them leverages our digital assets to profits, not us
Yet each of them exists in isolation
The value that could arise from the interconnection of those verticals data sets to build up holistic virtual identity never has the chance to materialize. These companies leverage our personal data and attention to enrich themselves through the offering of free services which destroy our privacy, building the currency reserves of our personal data every day. Facebook claims to know us better than we know ourselves, Google aims to predict what we are thinking, our bank knows our spending habits and behaviors, your health band knows when you get intimate married to your ethnicity and age.
Facebook is worth $275 per user
Google is worth $439 per user
That value is increasing steadily over time
You need a Digital Asset Bank
The most important choice we will make this decade is:
- Let attention economy conglomerates monetize our attention and exploit every opportunity to steal it while lining their own pockets
- Use the power we have been afforded to take back control
Do you wish to be the battery that powers the digital economy?
Or do you want to be an individual who benefits financially from your choice to participate while owning and controlling all your digital assets?
How would it work?
It links to the things that form our virtual identity:
- your bank accounts
- your email account
- your social media
It autonomously reclaims ownership of your digital assets.
It takes back control, storing them locally on your device only
You’ll give access to service providers via public key access tokens, on the blockchain but, crucially, have the power to revoke these at any time.
Third parties will never own personal data again
A digital asset bank allows you to be the only person to benefit from the insights that those data sets get from enriching each other.
Your energy tariff will match to your bank history, your device will switch you when you’re paying more than you should be, for free, forever
Your health band data, will link to your grocery shopping receipts, match with your age, gender, and health data to make preventative diagnosis
You’ll only pay for car insurance when you drive and you’ll get a discount on your home insurance when you’re home. Major purchases will be tracked through your bank and added automatically to your insurance. Travel insurance will link to the bookings you make with your debit card.
A Digital Asset Bank which lets the world own their virtual identity
This will be the most important product you own within 5 years
Are you going to own your digital assets
Or continue to let $Billion business get richer
I’m looking for you:
data punks, privacy avengers, digital renegades
The problem’s obvious — the personal data you create’s owned by attention economy conglomerates.
You want to break free but the infrastructure doesn’t exist
A digital asset bank you own & control is needed
That’s what we’re building @Nexves
Fascinated by that proposition?
Need to help make it?